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Adobe Firefly
Commercial-safe AI images & video for designers.
Freemium 4.5WebPhotoshopAdobe Express
What is Adobe Firefly?
Adobe Firefly is Adobe's generative AI for images and video, designed to be commercially safe and on-brand. Firefly 4 (July 2026) adds a 'Style Match' feature and Firefly Video clips up to 60 seconds.
It's integrated across Photoshop, Express and the Adobe apps.
Pros
- Commercially safe outputs
- Style Match keeps brand consistency
- 60s Firefly Video
- Deep Adobe integration
Cons
- Best features need a paid Adobe plan
- Credits can run out